You may call me a concept guy. For me everything has to make sense, even the senseless stuff. This doesn’t mean I am over-thinking every detail. I simply love every detail. And I have this urge of putting all of them in a delightful system so they can empower each other.


My main focus lies on telling stories. And I have told some already with spaces, objects, events, methods and installations.

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In the past 7 years of work experience I built up competences in different areas such as:

Creating public hospitality spaces, holistic gastronomy concepts, start-up system gastronomy, conceptual product development and technical solutions, retail, visual merchandising, multi media installations, furniture design, product/interior/food photography, branding on/off-line, strategy development for start-ups and big old companies.